Hacking Growth
Think of the Growth Hacking methodology as doing for market-share growth what Lean Start-Up did for product development, and Scrum did for productivity. It involves cross-functional teams and rapid-tempo testing and iteration that focuses customers: attaining them, retaining them, engaging them, and motivating them to come back and buy more. - Amazon Product Description
Related content you might like
Transform Your Knowledge, One Summary at a Time
Join 2,000+ curious readers receiving weekly book summaries every Tuesday
📚 10-minute reads • 💡 Key insights • 🚀 Actionable takeaways
No spam. Unsubscribe anytime.